The beach is great. But my kids hate sunscreen and I hate slathering all the unreadable ingredients onto their skin. So we use sun protective swimwear. Which is where the funky and stylish swim suits collection from Snapper Rock, New Zealand comes in.

Made from material that offers UPF 50+ broad spectrum sun protection, this swimwear line will make playing at the beach far simpler for parents and kids alike. The material is soft, the clothes are easy to put on and take off, and the patterns are refreshingly fashionable. Just ask Jennifer Garner, Tori Spelling, Matt Damon and Melissa Etheridge, whose kids have all been seen in Snapper Rock swimwear.

Voted #1 by "Parents Magazine" as the Best & First Choice in Protective Swim Wear!